1) Callers Recieve Professional Greeting
Your brand image is important and should extend beyond your business card or website. Setting the tone and voice of your brand with a professional greeting accomplishes two things. First you can offer customers the chance to be informed about important facts like the year you started or awards won. “Thank you for calling the leading supplier of widgets since 1985.” Secondly, the professional greeting can be scheduled and adjusted based on the day/time of the call. “Thank you for calling, we are currently closed. Our hours of operation are…” Ultimately a professional greeting gives your business credibility and trust in a crowded marketplace.